On this episode of the You Own The Experience podcast, Robert Mann is joined by Billy Davis, Director of Implementation for Herefish by Bullhorn, a marketing automation tool designed to help staffing firms enhance their candidate and customer journeys while easing the burden on recruiters.
Here Mann and Davis take a look at the current state of automation technology within staffing: its adoption, what it’s capable of, and why certain firms continue to feel hesitant toward it. They take a slightly different approach, talking about the lesser-known benefits of automation paired with the importance of marketing, like how the process of adoption can be an introspective one and can serve to give a firm real purpose.
The pair also chat about:
- How kickstarting automation adoption can turn it into a self-fulfilling prophecy.
- Where automation ROI lives.
- How to pivot and create a frictionless selling process.
- The secret to closing deals (data is only part of it).
Check out the episode to learn more.
During this week’s “Ask Lauren” segment of the podcast, Rob & Lauren chat about how monthly training is a must to get the best use of your #techstack.
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